Digital dialogue 04-Aug-2008 Whether or not you think “going digital” is too risky for pharma doesn’t matter. Digital is here and it’s here to stay. The question for us all is how to manage it Read more... Conversation starter 01-Aug-2008 Pharma needs to have a conversation with its customers and stakeholders now more than ever as the healthcare landscape continues to shift Read more... Stirring the pot 31-Jul-2008 The role of the healthcare public relations agency is being redefined by changes to the traditional marketing mix Read more...