Features archive 2010
December
| The holy grail Gain a competitive advantage by developing an effective digital listening strategy |
15 Dec 2010 |
| Two to tango Communications professionals need to take the first step to find a partner |
08 Dec 2010 |
November
| The driver's seat Dialogue is the roadmap to the future and consumers are at the wheel |
25 Nov 2010 |
| Out in the open How have the changes in the disclosure of clinical trial results impacted on med comms? |
05 Nov 2010 |
October
| State of the nation Reforms will test the skills of even the most experienced communicators |
08 Oct 2010 |
| On the right tracks Navigate through ‘grey’ regulatory areas with informed and intelligent agency guidance |
05 Oct 2010 |
September
| Leader of the pack Being a leader can be tough work in challenging times |
25 Sep 2010 |
| Navigating the minefield The changing face of CME in Europe: have reports of its ‘death’ been greatly exaggerated? |
15 Sep 2010 |
| Keeping council Just who can lay claim to what when it comes to new-age communications? |
08 Sep 2010 |
| Natural allies Why should pharma partner with patient groups? |
05 Sep 2010 |
August
| Having it all Advocating the use of traditional PR methods is no longer en vogue |
25 Aug 2010 |
| Know your limits A guide to ABPI compliance for online healthcare communications |
15 Aug 2010 |
| Getting personal PR is poised to usher in an exiting new era in healthcare |
08 Aug 2010 |
| Joined up thinking A guide to effective integrated communications |
05 Aug 2010 |
July
| An unknown quantity There is still much to learn about personalized medicines |
25 Jul 2010 |
| From monologue to dialogue How to access and empower patients online |
15 Jul 2010 |
| A challenging time Medtech firms need communications strategies focused on growth drivers |
08 Jul 2010 |
| Achieving buy-in Can creative agencies and procurement departments work peacefully together? |
05 Jul 2010 |